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Why you love round furniture

In 2007, two cognitive psychologists concluded that angular shapes trigger fear in us as they suggest potential injury. Think thorns and spines of a plant, the sharp teeth of an animal, or the cutting edge of a rock. They also concluded that the sharper the angle,

How not to watch TV

What are you most likely to do when you go into your living room? You are most likely to sit on the couch. And what are you most likely to do when you sit on the couch? You are most likely to turn on the

How the colour of your office impacts your work

Throughout human evolution, seeing colour has helped us identify food and differentiate the tree's fruits from the leaves. Seeing bright colour activates an ancient circuit in our brain that lights up with pleasure and happiness at the idea of finding something sweet to eat. So colour

The importance of symmetry in design

If you think about it, the majority of living creatures are symmetrical. So in the evolution of human beings, symmetry can symbolise something that we could eat or something that could eat us. Humans are innately designed to spot symmetry quickly because our survival depended on

How does the built environment make you feel?

One of the things that have fascinated me all my life is understanding how space impacts people's mood and behaviour. This idea has been influenced by two trends: POSITIVE PSYCHOLOGY: For the longest time, psychology has looked at making sick people better, but recently psychology has wondered